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The GEO ministerial served as a high visibility venue for all earth observation systems. Advantage of this was exploited by preparing and disseminating press releases in coordination with the conference.
The Partnership for Observation of the Global Oceans, POGO, prepared
this press release for the media. An accompanying press conference was
held at the Two Ocean Aquarium in Cape Town just before the meetings.
POGO Press Release
As a result of these efforts news items were run in many newspapers and television programs around the time of the GEO summit.

'Ocean Monitoring System "vital to mankind"' Daily Telegraph, UK
Reuters Enviroment link
Scientists
urge $2-3 billion study of ocean health
Sun Nov 25, 2007 9:49am EST
514 words
By Alister Doyle, Environment Correspondent
OSLO (Reuters) - Marine scientists
called on Sunday for a $2-3 billion study of threats such as overfishing and
climate change to the oceans, saying they were as little understood as the
Moon.
A better network of satellites, tsunami monitors, drifting robotic
probes or electronic tags on fish within a decade could also help lessen the
impact of natural disasters, pollution or damaging algal blooms, they said.
"This is not pie in the sky ... it can be done," said Tony
Haymet, director of the U.S. Scripps Institution of Oceanography and chairman
of the Partnership for Observation of the Global Oceans (POGO).
He told Reuters that a further $2-3 billion would roughly match amounts
already invested in ocean research, excluding more costly satellites. New
technologies were cheaper and meant worldwide monitoring could now be possible.
"Silicon Valley has come to the
oceans," said Jesse Ausubel, a director of the Census of Marine Life that
is trying to describe life in the seas.
"Lots of cheap disposable devices can now be distributed throughout
the oceans, in some cases on animals, in some cases on the sea floor, others
drifting about," he told Reuters.
POGO wants the 72-nation Group on Earth Observations (GEO), meeting in Cape Town from November
28-30, to consider its appeal for a $2-3 billion study of the oceans as part of
a wider effort to improve understanding of the planet by 2015.
GEO is seeking to link up scientific observations of the planet to find
benefits for society in areas including energy, climate, agriculture,
biodiversity, water supplies and weather.
MOON
The ocean "has been relatively ignored" compared to land or
the atmosphere, said Howard Roe, a director emeritus of the British National
Oceanography Centre and former chairman of POGO.
"It's a hoary phrase that we know more about the surface of the
moon than the deep ocean. It's true. The oceans are virtually unexplored,"
he told Reuters.
Among ocean projects, POGO wants to raise the number of drifting robotic
probes, know as "Argos"
and which measure conditions driving climate change, to 30,000 from 3,000 now.
And the scientists said they wanted to expand a network of electronic
tagging of fish to understand migrations and give clues to over-fishing.
"By my estimates for $50-60 million a year the world could have a
global system, an ocean tracking network that could follow sharks from Cape Town to Perth or
follow tuna from Miami to Southampton,
Ausubel said.
And better monitoring of the oceans could give more advance warnings of
storms, such as a November 15 cyclone that struck Bangladesh and killed 3,500 people.
It could also send tsunami alerts -- the 2004 Indian Ocean
tsunami killed up to 230,000 people.
"2012 will be the centenary of the sinking of the Titanic. I think
Captain Smith would be disappointed by the continuing hesitation to firm up our
ocean observing system," Ausubel said.
(Editing by Charles Dick)
-- For Reuters latest environment blogs click on:
http://blogs.reuters.com/environment/
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